Substance, styled.

Lovably is an independent graphic design studio in New York, shaping sophisticated brands with optimism and precision.

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Studio

Established by Dylan Seeger in 2014, we have collaborated with hundreds of clients who are leaders in their fields.

We approach each project with profound care and a commitment to craftsmanship, focused design, and enduring relationships.

We are currently accepting new clients and booking projects for January 2025 and beyond.

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Process

Our approach emphasizes theory over impulse, restraint over noisiness, and longstanding principles over fleeting trends.

The primary objective of our practice is to effectively communicate the value of our clients' work in an aesthetically pleasing, understandable, and consistent manner.

Capabilities

Branding

Corporate Identity
Creative Direction
Logo Design
Naming
Strategy

Web

Custom Websites
Design + Development
Email Marketing
Information Architecture
Long-Term Maintenance

Print

Art Direction
Editorial Design
Environmental
Packaging
Signage
Stationery

Proficiencies

HTML/CSS/JS
Photoshop
Illustrator
InDesign
Squarespace
Webflow

Process

We believe the purpose of design is not merely to decorate or embellish.

Instead, design should articulate information with confidence, character, and clarity.

We reject the culture of disposability and hold a deep respect for traditional techniques, without fear of new ideas.

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Leadership

We are a dedicated owner-driven studio, with founding principal Dylan Seeger serving as the lead designer on every project we accept.

With a critical yet optimistic perspective, Dylan's approach is observant and meticulous. His interest in design history and his appreciation for the significance of design in shaping our world inspires and informs the rigor he brings to his work.

Clientele

We have been fortunate to have collaborated with hundreds of clients who are leaders in their respective fields.

We have extensive experience working across a diverse range of industries including architecture, arts, interior design, fashion, and more. We take great pleasure in learning the intricacies of our clients' businesses.

Amy Meier
Bloomberg
David Lewis Gallery
Ethelind Coblin Architect
Fink & Platt Architects
Harvard Business School
Josh Greene Design
Macmillan
Modern Meadow
Neal Beckstedt
Rent the Runway
+ Hundreds More

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Newsletter

Curated by Lovably, Design People is a monthly celebration of thoughtful work from designers and artists around the world.

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Have a project for us?
We'd love to hear from you.

Should you be interested in collaborating, we invite you follow the link below to let us know all about your project and how we can help.

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